How we WORK

Are you a passionate founder with a brilliant idea, but struggling to translate it into a product that customers crave?

What if you could skip costly mistakes and build products with guaranteed market fit?

We provide fractional, even micro-fractional, product execution and leadership on a subscription basis to help you scale your business. 

Our services are designed to cater to different needs and budgets.

• Target Audience: Startups, very early-stage companies, or those with very limited budgets.
• Focus: Foundational product support, validation, and early-stage strategy.

Deliverables/Services: 

• Monthly Strategy Session (1 hour): High-level discussion of goals, challenges, and opportunities.
• Product Roadmap Review (Quarterly):  Review and light refinement of the existing roadmap.
• Market Research: Basic competitor analysis and customer feedback gathering guidance.
• Access to Templates & Resources:  A library of product management templates (e.g., user personas, user stories, product specs).
• Email Support: Unlimited email-based support for quick questions.

Price: $995/month

• Target Audience: Growing startups, small to medium-sized businesses, or those with specific product initiatives.
• Focus:  Deeper product strategy, execution, and ongoing support.

Deliverables/Services: 

• Bi-Weekly Strategy Sessions (1.5 hours each): More in-depth discussions, progress reviews, and brainstorming.
• Product Roadmap Development & Management:  Creation and ongoing management of the product roadmap.
• Market Research & Analysis:  More comprehensive market analysis, customer interviews, and user testing.
• User Story Mapping & Prioritization:  Facilitation of user story mapping sessions and prioritization exercises.
• Product Documentation Support:  Help with creating product specs, user manuals, and other documentation.
• Dedicated Slack Channel:  Direct access to the product manager via a dedicated Slack channel for ongoing communication.

Price: $2,995/month

• Target Audience:  Established businesses, larger companies, or those with complex product portfolios.
• Focus:  Comprehensive product leadership, strategic guidance, and full-scale execution.

Deliverables/Services: 

• Weekly Strategy Sessions (2 hours each):  In-depth strategic discussions, performance reviews, and collaborative problem-solving.
• Product Portfolio Management:  Support for managing multiple products and aligning them with business goals.
• Advanced Market & Competitive Analysis:  Deep dives into market trends, competitive landscapes, and emerging technologies.
• User-Centered Design (UCD) Support:  Guidance on user research, usability testing, and design thinking.
• Product Analytics & Reporting:  Setting up and analyzing product metrics to drive data-informed decisions.
• Dedicated Product Manager (or Team):  A dedicated product manager or a small team for larger engagements.
• On-site Workshops (Quarterly):  On-site workshops for strategy planning, team training, or product discovery. 

Price: $4,995/month